SINGAPORE / The Straits Times / Lifestyle / April 20, 2011
Over a hundred from AWWA Community Home for Seniors Citizens got to watch getai drama 881 - The Musical thanks to free tickets made available to them by the Singapore Press Holdings Arts Fund. Singapore Press Holdings are publishers of leading Singapore daily The Straits Times.
ST PHOTO: CAROLINE CHIA
By Akshita Nanda
MORE than 100 needy elderly caught a musical at the Esplanade Theatre, Singapore, on Wednesday night, thanks to a new fund created to help more people enjoy the arts.
Free tickets to watch getai drama 881 - The Musical, were given to 103 men and women from AWWA Community Home for Senior Citizens, the Lions Befrienders Service Association and the Sunshine Welfare Action Mission.
They were the first beneficiaries of the SPH Foundation Arts Fund, administered by the Singapore Press Holdings Foundation. It has set aside $100,000 in 2011 to buy tickets to local arts events.
The fully sponsored seats will be donated to charities and welfare groups that benefit the less-privileged, especially those who are elderly or students.
Arts groups looking for assistance with ticket sales and welfare organisations keen to take beneficiaries to performances, are welcome to apply to the fund for aid, a spokesman said.
Speaking at the Esplanade at the launch of the fund, SPH Foundation chairman Tony Tan said the new fund would help local arts groups as well as the less fortunate. 'Our sponsorship can ease the financial burden of our arts groups, so that they can concentrate on honing their craft. And by bringing new audiences to them, we can help expand their reach in the community,' he said.
Copyright © 2011 Singapore Press Holdings Ltd.