May 9, 2011

AUSTRALIA: Search on for tech-savvy senior

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MELBOURNE / The Herald Sun / AAP / May 9, 2011

A SEARCH is under way to find the tech-savviest Australian senior as older citizens embrace technology with open arms.


One in eight over-60s has a Facebook page, the average senior sends at least one text message a day and one-third of Australians over 65 use online banking, a report by social researcher Mark McCrindle says.

"We are living in a highly connected world, and today's seniors are actively embracing the latest technologies," Mr McCrindle said.

"The majority of retired Aussies report they're excited by new technologies and use them to improve their quality of life. And many demonstrate a greater level of skill than people half their age."

In light of his report, Telstra has launched a competition to find Australia's Most Retired & Wired Senior to see just how tech-savvy older Australians are.

The winner will become an "everyday expert" who gets to share his or her best technology tips and tricks with the world.

Telstra's executive director of consumer business Rebekah O'Flaherty said the seniors generation had witnessed the greatest technology revolution.

"These technology adaptors have experienced around six decades of change when you consider the introduction of new technologies such as television, computers, mobiles and the internet," Ms O'Flaherty said.

Finalists will compete in a series of challenges, from downloading music to blogging and using a Telstra T-Touch Tab.


They'll all win a Technology prize pack, but the ultimate winner will get the $10,000 and a national platform to share technology tips.

People can nominate themselves, or be nominated.

If you think your tech-savvy grandmother rates a mention, enter at www.facebook.com/Telstra or www.telstra.com.au/retired-wired

© Herald and Weekly Times